The Buffalo Bills made a significant move to free up salary cap space before NFL free agency, deciding to release safety Jordan Poyer. Poyer had been a vital part of the Bills’ defense, earning recognition as a 2021 All-Pro and a Pro Bowler in 2022.
His wife, Rachel Bush, is a name many are familiar with, though her claim to fame might be less clear. Known for her presence on social media, Bush has carved out a successful niche for herself, often linked to high-profile athletes before her marriage to Poyer. As Poyer embarks on a new chapter in his career, Rachel and their family will continue to stand by his side, navigating the journey together. Why do we seem to have heard so much about her over the years? Let’s explore this here.
Who Is Rachel Bush?
At first glance, nobody can guess that Rachel was born and raised in a small town in upstate New York. She was born on November 1st, 1997, and lived in the area until college when she moved south to attend Florida Atlantic University.
She has a rather exotic vibe that doesn’t scream “Adirondack Mountain range,” but that is where her roots are.
This was where Rachel first started capitalizing on her good looks. She finished as a semifinalist in the 2014 Miss Teen New York pageant.
Once she moved to Florida, her modeling and brand ambassador career exploded, and she subsequently dropped out of school after one year to pursue it full-time. And, well… All things considered, I think that was a good decision—as she has parlayed her prolific Instagram game into a great career and life for herself.
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What Does Rachel Bush Do For A Living?
After leaving Florida Atlantic University, Rachel Bush has built a successful social media influencer and model career. Bush has a dedicated following of over 4.1 million people on Instagram and consistently posts sultry shots of herself on the beach, by the pool, and in the gym.
Rachel recognized early that she had massive potential at Florida Atlantic when a few pictures she had posted in a bikini garnered an ungodly amount of attention. She started to pick up followers left, right, and center. After she realized how much money could be made off monetizing her large fan base, she decided to forgo school and built a business around her looks.
Now that she’s truly established herself as one of the elite Instagram influencers in the business, she’s become quite prosperous. She disclosed a small facet of her IG pricing structure to the Buffalo News, explaining that for her to highlight a product with a single post on her Instagram story, which disappears after 24 hours, Bush will charge a client a minimum of $5,000.
Instead, Bush is focused on developing more traditional companies built around her expertise. In 2019, she formed her own LLC and released a series of products, both on her own and with partner organizations, including a line of branded shorts, workout leggings, resistance bands, and a fitness guide.
She’s also part of a company that manufactures air fresheners that are supposed to represent the likeness of Instagram stars.
Her younger sister told the Buffalo News that Rachel was always “the go-getter” type of person—and whether or not you like the influencer business or Bush herself, there is no denying that!
Also read: Jordan Poyer’s Wife Rachel Bush Shuts Down Social Media With Tiny Swimsuit Photos That Leave Little To The Imagination
What Is Rachel Bush’s Net Worth?
By January 2024, Rachel Bush’s net worth is estimated at $1 million, while her husband, Jordan Poyer, has amassed a net worth of around $7 million. Poyer’s wealth comes from a combination of his NFL contracts, endorsement deals, and various business ventures.
Is Rachel Bush On Social Media?
Rachel Bush is highly active on Instagram, where she has built a following of 4.1 million under the handle @rachelbush. She’s also present on X (formerly Twitter) as @Rachel__Bush, with 109.1K followers as of January 2024. Her social media accounts are filled with posts featuring her husband, Jordan Poyer, and their daughter, offering a peek into their family life.
When Did Jordan Poyer Marry Rachel Bush?
Unlike many influencers who drift from one celebrity relationship to another, Rachel Bush has stayed grounded in her relationship with Jordan Poyer. Their story began during Bush’s freshman year at Florida Atlantic University when a meme comparing Poyer to NBA star Steph Curry caught her eye. After liking the post and following Poyer, he noticed her growing online presence and reached out through direct messages.
Poyer was with the Cleveland Browns at the time, and their relationship took time to develop. It wasn’t until the following off-season that they had the chance to spend time together in Florida. Despite being in another relationship, Bush was captivated by Poyer, leading her to choose to pursue a future with him.
Their romance blossomed, and by 2015, they were officially a couple. Three years later, in February 2018, they sealed their commitment with a private wedding in Jamaica. As of January 2024, Poyer and Bush have been married for nearly six years, having built a strong foundation from their initial connection on social media.
Do Jordan Poyer And Rachel Bush Have Children?
On December 30, 2016, Jordan Poyer and Rachel Bush welcomed their daughter, Aliyah, into the world. Since then, they’ve built a joyful family together, with Aliyah at the heart of it. Jordan has also developed a close bond with Rachel’s parents, Mary and Tony, strengthening their family ties.
