JuJu Smith-Schuster had a 2020 season filled with him being the main topic of him doing things that had nothing to do with the game of football as opponents used his TikTok dances on their logo as motivation to play them.
The Pittsburgh Steelers wide receiver is starting the 2021 season off on the wrong foot after footage surfaced of him doing the dangerous crate challenge.
Speaking to the media on Tuesday, head coach Mike Tomlin did not call out JuJu Smith-Schuster by name, but he made it clear that he wants the focus of his players on football.
“I don’t spend a lot of time focusing on those (social media) things,” Tomlin said. “If you’re talking about those things and not football, you’re setting yourself up for failure. We’re a group that’s singularly, professionally focused on what it is that we have to do and guys have individual responsibilities as adults.”
The Milk Crate Challenge consists of a single person walking walking across a pyramid of crates without falling off. We have seen various videos of people getting seriously injured during a time where hospitals are already crowded with COVID patients.
The Steelers have high expectations for the 2021 season after their 2020 season started with an 11-0 record until the wheels fell off.