The Los Angeles Rams on Wednesday revealed their rebranded uniforms that will debut during the 2020 season. The new uniforms come as the Rams prepare to open the 2020 season against the Dallas Cowboys at the new SoFi Stadium, a $5 billion project funded by team owner Stan Kroenke.
While the current generation of Rams appear to be thrilled with the new look, Eric Dickerson isn’t pleased with what he saw.
The Rams legendary running back called them “soft” during an appearance on AM 570 LA Sports.
“This is football and this has nothing to do with surfing or waves,” Dickerson said on Lunchtime With Roggin and Rodney. “This is a man’s sport. And to me, it just looks soft and doesn’t look like football.”
Dickerson has been all over the Rams this offseason, as he tried desperately to get the franchise to change the logo that was unveiled earlier this offseason. He stated it resembled a penis.
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The Rams’ rebranding effort began in 2016 when the team relocated from St. Louis to Los Angeles.
Like it or not, these new uniforms and the logo are here to stay.