Post Malone is one of the world’s most popular artists, and the guy certainly knows how to market products to his fans. On the other hand, Shane Gillis is one of the best comedians and actors in the business today.
Fans would not expect these two pop culture icons to be meshed together to create a piece of art. However, as many NFL fans know, the commercials during the big game are insane, and that may have worked in Bud Light’s favor.
Last year, the Super Bowl match-up between the Kansas City Chiefs and the San Francisco 49ers in Vegas was one of the most-watched sporting events ever, bringing in 123.7 million viewers to their TV screens.
This year, depending on who plays in the Super Bowl, there could be even more fans tuning in to watch any number of match-ups as we could see the Chiefs or Bills face off against the Commanders or Eagles.
Could Post Malone And Shane Gillis Redeem Bud Light?
Obviously, the Super Bowl is going to do numbers no matter the match-up, and that’s why these ad spots are so expensive. While Bud Light may have spent so much money coming up with an idea and putting it into action, odds are it will yield a solid return.
Bud Light releases new Super Bowl commercial with Post Malone and Shane Gillis.
— OutKick (@Outkick) January 23, 2025
Thoughts? pic.twitter.com/nh42s14IMk
In the commercial, Post Malone and Shane Gillis can be seen knocking on the door of an unknown person and assumed friend with a case of the infamous beer in hand before being told the part is “out back.”
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While the acquisitions of Posty and Gillis may be the company’s attempt to get on the fan base’s good side following many failing advertising attempts, the bigger question remains: who will come away with a Super Bowl championship in New Orleans?
Also Read: Patrick Mahomes Received Heartbreaking News Ahead Of AFC Championship vs. Bills