Kristin Juszczyk couldn’t have dreamed that her business could’ve taken off like this.
Juszczyk has changed the game when it comes to NFL sideline style.
Kristin, who married San Francisco 49ers fullback Kyle in 2019, is known for repurposing team jerseys and other gear into chic outfits. Kristin has transformed traditional NFL merch into corsets, flared miniskirts, and even a puffer coat.
The custom puffer jackets went insane after Taylor Swift rocked her viral jacket at Arrowhead Stadium last weekend.
She has been so much noise with her outfits that the NFL is working on a deal with Juszczyk that would turn her custom designs into official league merchandise.
“We have known about Kristin and her work for some time now and had an ongoing dialogue with her,” an NFL spokesperson told Sportico. “We’re continuing to explore opportunities to work together.”
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Only eight teams remain in contention for the Super Bowl, with two teams making the biggest annual game in February.
Juszczyk’s 49ers and Swift’s Chiefs could be on a championship collision course. The 49ers will be playing the Green Bay Packers at home while Patrick Mahomes will be playing in his first game on the road in the playoffs when the Chiefs play the Buffalo Bills.
According to her website, the self-taught designer rediscovered her love of sewing when creating Halloween costumes for her and her husband a few years ago.
Putting her outfits on a stage like the Super Bowl would be enormous for her and her growing business.
