Shedeur Sanders is understood to have been ordered to change his attire ahead of Colorado’s Saturday afternoon matchup vs. Texas Tech.
The Buffaloes are hunting a seventh win on the season after qualifying for a bowl game in their last outing and are set for what’s expected to be an exciting clash against the Red Raiders.
Sanders, the CU quarterback, is believed to be the top NIL earner in college sports, with an estimated value of $5.4 million.
Shedeur Sanders Had His Promotion Attempt Shut Down
The QB was trying to promote his SS2 Legendary brand before the game, having worn a sleeveless shirt bearing its signage, but the refs asked him to change to Colorado gear.
Check it out in the clip below:
“So college athletes can get a cut of the revenue but not promote their own business?” a fan asked in the comments.
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“refs ruin EVERYTHING 😒,” another moaned.
“Lame af,” said a third.
“30/36 402 4tds coming up,” a user predicted.
“How much $$$ does this dude need,” someone wondered.
Shedeur Sanders entered Saturday’s game vs. Texas Tech with 2,591 passing yards for 21 touchdowns and six interceptions on 73.3 completion percentage.
