Colorado Buffaloes’ quarterback Shedeur Sanders is projected to lead all NCAA football players in NIL (name, image, likeness) earnings this year, according to the latest projections.
The Buffaloes, coached by Shedeur’s father and Pro Football Hall of Famer Deion Sanders, are coming off a historic upset against the TCU Horned Frogs. The 21-point underdogs wound up defeating last year’s national championship runner-ups 45-42 in a back-and-forth thriller.
Shedeur turned heads with a jaw-dropping performance against TCU, completing 37 pass attempts for a school-record 510 yards and four touchdowns with zero interceptions. And over the last 72 hours, Shedeur’s stock and hype have rapidly increased across the college football world.
Consider this: According to On3 Nil, Sanders is projected to lead all college football players in NIL earnings with $3.8 million. Texas Longhorns’ quarterback Arch Manning is a distant second with $2.9 million in projected NOL earnings.
The 21-year-old Sanders transferred over to Colorado to join his father after a successful two-year stint at Jackson State. Shedeur and Deion led the Tigers to consecutive SWAC Championships in 2021 and 2022 before opting to move to the Centennial State.
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Sanders will try to lead Colorado to an unexpected 2-0 start on the year when they host the longtime rival Nebraska Cornhuskers this Saturday. In a game you may want to circle on your calendar as soon as possible, the Buffaloes will welcome reigning Heisman Trophy winner Caleb Williams and the USC Trojans on Sept. 30.
