Social media can transform any unknown and make them a celebrity. It doesn’t even require a ton of talent, but rather the confidence to post the videos. Olivia Dunne, known as “Livvy” to her fans, is one of those people who rose to fame thanks to the power of social media. Millions of people now follow the LSU gymnast as she helps put the sport on the map for the many viewers she has tuning in.
Dunne, the famous LSU star and social media influencer, is starting to notice something weird going on with a huge social media platform.
With a massive following of 7.8 million on TikTok, her recent videos have failed to reach the million views mark, raising suspicions of being shadow-banned on the platform.
If you’re not familiar, shadow banning occurs when the reach of an account’s content is heavily restricted without their knowledge. It’s impossible to determine if it actually happened, but the sudden drop in viewership suggests that something is not right.
Every video Dunne posted received millions of views, but lately, some of her latest videos have failed to gain traction.
On Tuesday night, Dunne left a comment on one of her TikTok videos alleging that the app was restricting her reach.
“Why am I shadow-banned?” she asked.
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You can see this in her last four videos.
Regardless of the motivations behind Dunne’s decline in viewership, the situation highlights the challenges faced by content creators and athletes in the social media world.
In the meantime, Dunne will take center stage in the new edition of the NCAA Indoor Championships. Early January marks the start of the four-month-long season, and the athletes are in full practice mode.
