Jayson Tatum is enjoying a streak of success, having added two major accolades to his growing resume. After leading the Boston Celtics to their 18th NBA title, Tatum went on to win a gold medal at the Paris Olympics. He played a crucial role in pushing his teams to the final stage in both competitions.
Recently, NBA 2K25 announced Tatum as the cover athlete for its highly anticipated video game. Ronnie Singh, also known as Ronnie 2K, the digital marketing director for 2K Sports, recently spoke with ClutchPoints and revealed why they chose the Celtics star for the cover of NBA 2K25. Ronny also highlighted how rare it is for a championship-winning player to grace the cover of NBA 2K.
“He’s great at it. He loves the game. It meant a lot to him as a kid. He talked about it every single time; it was the continuous, like joy that 2K brought him, and that’s authentic,” Ronnie said.
“It’s he won the championship, but we haven’t had a championship cover star since I believe Steph Curry in 2K16, so it’s been a while. So everybody, consumers are always like, ‘put the Finals MVP on there,’” he added.
Jayson Tatum and NBA Stars Connect with Fans on Jordan Brand China Tour
Jayson Tatum, Luka Doncic, Zion Williamson, and Paolo Banchero recently teamed up with Guo Ailun and Yang Shuyu. The purpose behind it was an exciting Jordan Brand promotional tour in China.
These NBA stars embarked on a journey across the country to connect with fans and promote the brand. In a press release, Jordan Brand put forward the significance of the tour.
“This groundbreaking tour is more than just a series of events; it’s a cultural experience aimed at connecting Jordan Brand athletes with the youth of China.”
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The tour included visits to key locations in Shanghai and Beijing, allowing the athletes to immerse themselves in the local culture. One of the highlights of their trip was a visit to the Great Wall of China, where they shared the experience with their followers through numerous photos.
