As the 2024 Summer Olympics wrapped up in Paris, all eyes turned to Los Angeles, the host city for the 2028 Games. This marks the third time L.A. will host the Summer Games, with the 1984 Olympics being a shining example of success in popularity and revenue.
But there’s more to the story this time around. Late Los Angeles Lakers legend Kobe Bryant played a pivotal role in returning the Olympics to his beloved city. Though tragically gone for four years, Kobe’s presence is still deeply felt.
With a stunning mural unveiled in downtown L.A., Nike recently paid tribute to the five-time NBA champion and two-time Olympic gold medalist. The mural in front of The Hollywood Roosevelt Hotel and Hotel Figueroa features the caption “No Time To Lose,” perfectly capturing Kobe’s relentless spirit.
This tribute is more than just a mural—it’s a reminder of the legacy Kobe left behind and the drive that still fuels L.A. as it prepares for the 2028 Olympics. His spirit is alive and well in the City of Angels.
Nike Air Time Stream celebrates Kobe Bryant’s legendary career
Get ready to experience basketball the Nike way with Air Time! The Nike x NBA ID Members stream is back for its third round, and this time, it’s all about celebrating the legendary career of Kobe Bryant. Tune in live on Thursday, Aug. 22, at 8 p.m. ET on the NBA App for a special edition of Air Time.
Click on ‘Follow Us’ and get notified of the most viral NBA stories via Google! Follow Us
Air Time is where basketball culture meets Nike’s style. The stream will showcase Nike products, with athletes and coaches sharing the story of Nike’s deep connection with the NBA. This special edition focuses on some of Kobe’s most unforgettable moments in NBA.
But that’s not all. Fans watching live will dive into Kobe-themed trivia. They’ll also find cool surprises up for grabs. A rotating crew will host this special stream. The team includes New York Knicks guard Jalen Brunson, NBA 2K TV host Alexis Morgan, and Jamiersen Green.
Also Read: Magic Johnson Explains Why Kobe Bryant Would Have Been In The GOAT Debate If He Were Still Alive
