The fifth season of “Ball in the Family” premieres this weekend, and based on the latest trailer, sparks are certainly going to fly surrounding the family business.
Midway through the trailer, Lonzo is seen at a table with his other brothers and telling his dad “the brand is demolished right now” during a tense exchange between the two.
LaVar doesn’t seem to agree, despite the brothers publicly distancing themselves away from Big Baller Brand — Lonzo covering up his BBB tattoo — apparel being sold at a volleyball tournament at clearance prices, and the website being down for months.
Here’s how that exchange went:
Lonzo: The brand is demolished right now.
LaVar: That’s how you feel, the brand is demolished.
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Lonzo: That’s how everybody feels.
LaVar: Who’s everybody?
Lonzo: The world.
LaVar: The brand is not demolished.
Lonzo: You got it, man.