LeBron James is front and center in Nike’s newest inspirational ad that features him during his time with the Cleveland Cavaliers as he led that epic NBA Finals comeback against the Golden State Warriors in 2016.
The current Los Angeles Lakers superstar is narrating the inspirational message which features Nike’s biggest sports stars in the likes of Tiger Woods, Serena Williams, Rafael Nadal, and Cristiano Ronaldo.
“We’ve all been underestimated and counted out. Those moments it felt like it was over,” James begins in the film. “But it’s when we’re given no chance that we somehow found that last bit of strength to keep fighting.”
The ad then shows a montage of clips of the athletes making their comebacks.
“We came back from the impossible, from being broken. We found a way when it seemed hopeless. We came back when we should have been long forgotten,” James continues.
James ends the film with this: “Right now we are fighting for something much bigger than a win or championship. But if we learn anything from sports it’s that no matter how far down we may be, we are never too far down to come back.”